Tag Archives: self-financing

A Kickstarter Start

My book is finally in production and will be available for purchase as a print on demand paperback published in a standard 6 x 9 format, and as an eBook. The reality of marketing by book is imminent, so even if the work of writing is completed, new demands on my time are surely in the offing. There are all kinds of possible marketing tools available to the self published author; some cost money and some are relatively inexpensive or free.

TWITTER is a good way to get your message out there, but tweets are the trees in a vast forest of followers and the followed. I a’m still finding my way around the twitter-sphere, or if you wish, twitter-verse. There are all kinds of possibilities in this world of 140 character expression filled with idiosyncratic short hand and hash tags (#). TWITTER costs the tweeter nothing but time, concise thought, carefully crafted sentences and good manners.

Blogging is another inexpensive venue for communicating with others. If you are  reading this, then you know all about the value of blogging. My initial motivation to become involved in Word Press blogging was to hone my writing skills, but it can also be a great way to publicise a self published book. Once my book is in print (has become available to the public), I will certainly use short excepts as the focal point for some of my blogs.

You Tube and podcasting are two more methods of putting your ideas into the public domain. I haven’t used either of these modalities yet, but I am actively investigating best You Tube practices now, since I intend to use You Tube to publicise and market my book in the near future.

You Tube productions require some technical skills, simple video production software, a thoughtful message and time. There are no You Tube videos to my credit as yet, but my Kickstarter project site includes a first effort at video production. It took about eight hours to produce the two minutes video pitch which you can preview if you click on the link at the end of the post. Podcasting is down the road a piece for me, so there is nothing to say on that topic for now.

So far, none of the media tools discussed cost very much except time, creativity and careful editing. The expenses start to pile up when you enter into a publishing agreement with one or another of the companies that offer publishing services. That industry has been dubbed “the vanity press”, and for some would-be authors that may be true. I see their services differently. I see them as an opportunity.

Self publishing offers an unknown author the opportunity to publish a work of quality and value, but it also requires an investment. The investment is double barrelled; the first barrel is loaded with an  investment of lots of time and hard work, and the second barrel is loaded with a monetary charge. I have already blogged about the time and hard work involved.

The time/perspiration  investment amounted to thirty-three months of hard work for several hours each day and the support of the editors. The final verdict on the value of purchasing various and sundry services is months away, but I can say with confidence that the publishing package initially purchased has proven to be a good decision. Without the critique and support of the various editors that gave me feedback along the way, I never would have brought my book to the production stage in its current form.

The reality of the publishing world is that there are a lot of choices available for the book, or eBook, buying public. No book sells itself. A book needs to be promoted and that takes some money, and so I have been considering crowd-funding as a means to finance the promotion of my book. I have a plan, but it will take some money to carry it out, and crowd-funding is my best option to support that plan. There are a number of crowd-funding organizations to choose from, and for my project I selected Kickstarter.  I’ll leave my readers the task of investigating the various options available to them if they are so inclined.

I have placed a link to a preview of my Kickstarter project page at the end of this post. I plan to go live before the end of this week and would welcome input or comments from others. If you have a few moments, I would appreciate your feedback.

As always, your faithful blogger . . . L Alan Weiss – (Larry)

Author of Through a Lens of Emptiness –soon to be released


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Filed under Marketing a book

The Developmental Editing Process – Stage One Begins Today

Over the next few weeks, a free-lance editor from a pool of talent that edits  manuscripts under contract to the publisher, will work through my manuscript. By the end of this week, my manuscript file will be somewhere on the hard drive of one of these contractors. In the old days, I might have said, “in their hot little hands”, but that was then and this is now. Even though this is just one more stage in the process of shaping a manuscript into a published work, there is a sense of finality in the air today.

After another conversation with the publishing consultant marshalling me through this stage of the process I committed to the developmental package proposed (more $$$$ on the table) by the publishing house. Remember that self publishing means self financing too, so shop carefully.  Be prepared to lose your bankroll, based on the chance that sales of the final product will never cover your expenditures. Neither time nor money can ever be replaced, once spent. Writing a book will take your time, and financing the process will consume some of your money.

The reader may be puzzled at the phrase “a sense of finality in the air” being used to describe an ongoing process. While this may seem like an erroneous comparative descriptor, in my mind, it makes complete sense. Let me explain.

* First, when ever you put money on the table without knowing if you will ever see any of it again, images of a croupier racking in the chips comes to mind, and a sense of finality enters your soul.

* Second, I invested some more time in applying changes to my manuscript suggested by way of a copy-edit, done by a friend at no cost to me. This enabled me to forward a revised manuscript to the editorial office with some important correction already made to the text. Every time a writer completes an edit of their work, there is a sense of finality that comes with completing anything.

* Third, I received an email from the editorial office that my manuscript had  been launched on the first stage of the editing process that would take a few weeks to complete, so for a while, what happened to my manuscript was in the hands of others and out of my control. There is a sense of finality that comes when we say goodbye to the product of many hours of work, even if it only for a short while.

My publishing consultant left me with some sage advice at the end of yesterdays conversation. He advised, that once I submitted my manuscript to the first stage of the process, I should put my work away for the time being. He advised, that responding to the results of the first stage of editing would be much easier if I distanced myself from the text for a while.  The goal of this creativity abstinence regimen is to free my mind from the content of my work. At the same time, I could free up my creativity, so I could be my most productive self during the next phase of the manuscript development process. I have done exactly as he has suggested.

While I await completion of the first stage of the process that started today, I intend to write about the struggle to get outside oneself in order to be objective about your own writing. It should be interesting to see if I can develop the ability to be intimately involved with my work and remain remotely objective at the same time. Until the next post………..


Filed under Working with an E-Publisher